As digital media is quickly growing to dominate the field of documentation, the boundaries for artist's traditional representation (i.e. slides and photographs) have finally been lifted.

RhinestoneMedia is proud to offer a multimedia experience to those who would like to ride the crest of this digital wave. Within this site you will find art videos, fine art, some silliness and links to sources of more art and artists of all kinds...

Artists of all mediums (and in increasingly in growing numbers) are exploring these new digital outlets, as they have become more accessible through growing affordability and ease of use.

Musicians have had a video/visual outlet for over twenty years, (thanks to MTV and its various subsets), and yet many other types of artists have been resigned to the use of print and periodicals to keep up with the greater art world. Websites like this one are blooming all over the internet with the purpose of exposing the individual artist and encouraging an expanding community around their work. I believe that the next step for many fine artists is to include video/sound/movement ( perhaps through "trailers" of new work, interviews with the artist, studio work footage, "how-to's," etc.) to our traditionally still world of art media. 

Featured within this site are videos of various types of artwork that enhance the viewer's experience of the art itself. Whether they get to enjoy the physical art piece in person or not, they can get still get a comprehensive feel for the work. Specifially, I have edited (and will continue to love editing) videos of kinetic artwork and sculpture. These pieces are excellent examples of why still images can not always do the work justice. Similarly, installations and wearable work are rarely presented with the excitement, or sometimes the subtlety, they deserve.

Several companies have tried and failed to create a home for art video, but they tend to present a rather murky concept, and more traditional artists tend to think that TV/video exposure is purely for video artists. The only way to get past this creative roadblock, is for artists themselves to begin to get excited about presenting their work in a new and very accessible way.

With a little imagination, (and a good editor), every type of art work should be able to be shown in an MTV type format specifically designed for visual artists.

Happily, this scenario presents many intersections between mediums. In my utopia, this would lead to collaborations between painters and electronic musicians, Kabuki dancers and sculptors, fashion designers and fire breathers, etc... and all of it captured in a format more readily available to the masses than anything.... video.

Yesssssssssssssssssssssssssssssssssssssssssssssssssssssssssssssssssssss.........